- Moving beyond a back-end tool for the enterprise, artificial intelligence (AI) is taking on more sophisticated roles within technology interfaces.
- From autonomous driving vehicles that use computer vision, to live translations made possible by machine learning, AI is making every interface both simple and smart–and setting a high bar for how future experiences will work.
- AI is poised to act as the face of a company’s digital brand and a key differentiator – and become a core competency demanding of C-level investment and strategy.
See how Artificial Intelligence plays a wide range of increasingly sophisticated roles in creating better customer interactions at the user interface (UI).
Continue reading “AI as the new UI – Accenture Tech Vision”
- New Delhi, Most customers are confused about the use of artificial intelligence (AI) and are, therefore, reluctant to embrace this new technology, a study said on Friday.Released by US-based software firm Pegasystems, it revealed that these fears are often eased once the users gain firsthand AI experience — which ironically many enjoy without even realising it.
- “Our study suggests the recent hype is causing some confusion and fear among consumers, who may not really understand how it’s already being used and helping them every day,” said Don Schuerman, Vice President (Product Marketing) Pegasystems.The study that involved 6,000 customers in six countries found that consumers were hesitant to fully embrace AI devices and services.
- “Only 36 per cent are comfortable with businesses using AI to engage with them.
- Almost 72 per cent express some sort of fear about AI,” the study found.Twenty four per cent of respondents even worried about robots taking over the world.Interestingly, 34 per cent of respondents said they had directly experienced AI but when asked about the technologies they used it was revealed that 84 per cent actually used at least one AI-powered service or device.Seventy two per cent respondents confidently claimed they understood AI but very few could correctly define it.
- “Though AI has been around for more than 30 years, it has now evolved to the point that businesses can engage with each individual consumer on a real-time, one-to-one basis,” Schuerman said.Businesses need to focus on using AI to develop applications that provide real value for customers to improve their experiences rather than overhyping the technology itself, the findings suggested.
Most customers are confused about the use of artificial intelligence (AI) and are, therefore, reluctant to embrace this new technology, a study said o..
Continue reading “Consumers confused about artificial intelligence: Study, IT News, ET CIO”
- The Pegasystems survey of 6,000 customers across six countries found that close to three quarters (68%) of Brits express some sort of fear about AI, with almost one quarter (23%) worried about robots taking over the world.
- Further findings revealed the potential impact of these deep-rooted fears on businesses, with less than one in three (28%) of British consumers comfortable with businesses using AI to engage with them.
- Robots and AI were also found to confuse consumers, with the survey exposing a basic misunderstanding of AI.
- Less than a quarter (23%) of UK consumers who report no AI experience feel at ease with businesses using AI to engage with them.
- But for UK AI consumer veterans, this number jumps to 56% – a full 33 points higher.
A Pegasystems survey has revealed the extent of consumer AI fears, with almost one quarter (23%) of Brits were worried about robots taking over the world.
Continue reading “Nearly 1 in 4 fear robots taking over the world”
- Wednesday, March 1st Baltimore, MD — In March 2016 Insilico Medicine initiated a research collaboration with Life Extension to apply advanced bioinformatic methods and deep learning algorithms to screen for naturally occurring compounds that may slow down or even reverse the cellular and molecular mechanisms of aging.
- Today Life Extension (LE) launched a new line of nutraceuticals called GEROPROTECTTM, and the first product in the series called Ageless CellTM combines some of the natural compounds that were shortlisted by Insilico Medicine’s algorithms and are generally recognized as safe (GRAS).
- The first research results on human biomarkers of aging and the product will be presented at the Re-Work Deep Learning in Healthcare Summit in London 28.02−01.03, 2017, one of the popular multidisciplinary conferences focusing on the emerging area of deep learning and machine intelligence.
- “We salute Life Extension on the launch of GEROPROTECTTM: Ageless Cell, the first combination of nutraceuticals developed using our artificial intelligence algorithms.
- Also, LE also has a unique mail order blood test service that allows US customers to perform comprehensive blood tests to help identify potential health concerns and to track the effects of the nutraceutical products,” said Alex Zhavoronkov, PhD, CEO of Insilico Medicine, Inc.
Artificial intelligence enters the nutraceutical industry
Continue reading “Artificial intelligence enters the nutraceutical industry”
- With adaptive intelligent applications, organizations can also begin to offer personalized recommendations to customers by getting to the heart of their individual business needs, purchasing decisions, interests, and patterns.
- New Oracle Cloud services can provide employees with a knowledge base that provides the insights they need to improve business results through a heightened understanding of the way their customers operate.
- These adaptive intelligent applications can provide organizations—from finance professionals and HR recruiters to marketing and supply chain managers—with actionable business and customer insights to make more informed decisions, leading to more success for their customers.
- While customer success has long been a central component in the DNA of many organizations, adaptive intelligent applications are helping business integrate customer success further into the DNA of the devices their clients and employees rely on daily.
- Then, businesses can truly begin to transform the way they anticipate customers’ needs and provide unrivaled experiences and unmatched success.
With adaptive intelligent applications, organizations can offer personalized recommendations to customers by getting to the heart of their individual business needs, purchasing decisions, interests, and patterns.
Continue reading “OracleVoice: Machine Learning Stands To Transform The Way We Communicate”
- That’s good, says Arif Ahmed, senior vice president of payments innovation for U.S. Bank, because AI is set to help customers in important ways, and in the not-too-distant future.
- “Emerging artificial intelligence will improve the customer experience without compromising privacy,” Ahmed told Bank Innovation.
- One area that AI is already influencing out of the sight of customers is fraud management.
- A key point K2 made is that bots must be proactive to truly add value to the customer experience (and that proactivity demands AI):
Ahmed echoed this idea.
- To learn more on the latest trends in AI for banking, join us in San Jose on March 6-7 for Bank Innovation 2017, where the best conversations in fintech take place.
Artificial intelligence is coming to banking — scratch that, it’s already here, but customers may not have noticed. AI is already playing a role in
Continue reading “Why 2017 Will Be the Year of Artificial Intelligence in Banking”
- Mark now lives in Utah with his wife and children.
- Mark Boothe leads social media for Adobe Marketing Cloud.
- Previous to the role, Mark enjoyed multiple roles in Adobe’s Global Marketing Organization, including the following: ran a social media content marketing team, worked with some of Adobe’s incredible customers including Starwood Hotels and Resorts, Conde Nast, ESPN, Lenovo and many more on the Customer Reference Team, and contributed on the public relations team.
- Mark completed his undergraduate work in one of the top public relations programs in the country – at BYU – and completed an MBA from the Huntsman School of Business at Utah State University.
In the age of the consumer, personified data drives results. Use machine learning to create better consumer experiences—and achieve greater marketing ROI.
Continue reading “Using Machine Learning for Enhanced Marketing Results”